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ActiveCampaign

Alternatives & competitors

kosten.org
RATING
VERY GOOD (1.9)
81 out of 100
As of 10/2026
Analysis of service data
and customer reviews
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Alternatives to ActiveCampaign

We have checked 5 Newsletter tool providers that are an alternative to ActiveCampaign. ActiveCampaign scores 81 out of 100 points in our rating. 2 providers score higher, led by CleverReach with 88 points (7 points ahead).

1
CleverReach
CleverReach
German newsletter tool with servers in Germany/the EU, a free Lite plan (250 recipients) and Basic from €15 a month net.
7 points higher in our rating · based in Germany
newsletter tool
88 /100
Very good (1.6)
2
Brevo
Brevo
All-in-one platform for email, SMS, WhatsApp and CRM with EU servers: Free up to 100,000 contacts (300 emails a day), Starter from €7 a month.
4 points higher in our rating
newsletter tool
85 /100
Very good (1.8)
3
Mailchimp
Mailchimp
The world's largest email marketing platform, with AI features, the most extensive integrations and a modern editor.
1 point lower in our rating
newsletter tool
80 /100
Very good (2.0)
4
rapidmail
rapidmail
German newsletter tool from Freiburg that is very easy to use, with servers in Germany and plans from €15 a month (Essential, 500 recipients) – or pay per send.
2 points lower in our rating · based in Germany
newsletter tool
79 /100
Good (2.0)
5
GetResponse
GetResponse
Polish marketing tool with landing pages, AI email generation and webinars in the Creator plan; Starter from €16 a month net (1,000 contacts).
7 points lower in our rating
newsletter tool
74 /100
Good (2.3)

FAQ: alternatives to ActiveCampaign

What is the best alternative to ActiveCampaign?

CleverReach – with 88 out of 100 points the highest-rated alternative and therefore 7 points ahead of ActiveCampaign (81). CleverReach: German newsletter tool with servers in Germany/the EU, a free Lite plan (250 recipients) and Basic from €15 a month net.

Why look for an alternative to ActiveCampaign?

Our rating found these weaknesses at ActiveCampaign: US servers (data processing agreement + third-country review needed); Steepest learning curve in the comparison; No free plan. If any of them is a deal-breaker for you, it is worth looking at the 5 alternatives on this page.

What speaks for ActiveCampaign?

ActiveCampaign scores with: The best marketing automation with machine learning; 900+ native integrations; Full CRM with a deal pipeline. That adds up to 81 out of 100 points. If this matters to you, you will hardly find anything better among the alternatives.

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