Mailchimp
Experiences, reviews and information about the provider
Atlanta
Details
Pros
- Greatest variety of integrations
- AI-assisted content assistant
- Most modern editor
- Customer Journey Builder
- Most extensive analytics
Cons
- US provider (data processing agreement + third-country review needed)
- Free plan only 250 contacts / 500 emails a month, without automation
- Expensive for large lists
- No German-language support
Fact sheet: Mailchimp
| Company name | Mailchimp |
| Founded | 2001 |
| Headquarters | Atlanta |
| Country | International |
| Customers | 13 Mio.+ |
| Type | email marketing |
| Website | mailchimp.com |
About Mailchimp
With more than 13 million users, Mailchimp is the world's largest email marketing platform. Since the takeover by Intuit (2021), the platform has been extended with AI-assisted content creation and enhanced analytics. The industry standard for newsletters, but with GDPR challenges for European users.
Special features
- Owner: Intuit
- 300+ native integrations
- AI Content Optimizer
