Details

Pros

  • Multi-step automation even in Starter
  • CRM with lead scoring available
  • Predictive sending (AI, from Pro)
  • More than 900 native integrations
  • Machine learning-based recommendations

Cons

  • US provider (data processing agreement + third-country review needed)
  • Steep learning curve
  • No free plan (only a 14-day trial)
  • Prices only in USD, landing pages only from Plus (from $49 a month)

Fact sheet: ActiveCampaign

Company nameActiveCampaign
Founded2003
HeadquartersChicago
CountryInternational
Customers 185.000+
Typeemail marketing
Website activecampaign.com

About ActiveCampaign

ActiveCampaign is the premium solution for marketing automation: with the most complex workflow builder in the industry, an integrated CRM and AI-assisted predictive content, ActiveCampaign is aimed at companies that run data-driven email marketing at the highest level. The focus is on conversion optimisation and customer experience.

Special features

  • 900+ integrations
  • Machine learning
  • On the market since 2003