Apple TV+ review 2026
How good is Apple TV+ really?
80/100 points
kosten.org editorial team
Last updated: 2026-10-30
80/100
Points
Based on published terms and features
Apple TV (formerly Apple TV+) bets on quality in streaming: exclusively high-quality in-house productions. Ad-free originals, 4K Dolby Vision included – but with the smallest library in the comparison.
Highlights of our Apple TV+ review
- Award-winning originals
- Ad-free
- 4K Dolby Vision
- Family Sharing for 6 people
Table of contents
1 Content & library
18/30
Points
A small library, but consistently high quality. Award-winning: Ted Lasso (Emmys), CODA (Oscar), Severance, The Morning Show. No licensed content – exclusively Apple Originals. New titles are added weekly. Documentaries and children's series.
2 Picture & sound quality
25/25
Points
4K Ultra HD with Dolby Vision and Dolby Atmos on every plan – no extra charge. Spatial audio on Apple devices. Highest production quality (cinema-grade productions). No quality compromise.
3 Ease of use
17/20
Points
Slick, minimalist interface (Apple design). Seamless integration into the Apple ecosystem. SharePlay for watching together. Profiles available. Downloads for offline use. Siri integration on Apple devices.
4 Price & plans
12/15
Points
€9.99 a month (one plan for everything). 3 months free when buying an Apple device. Included in Apple One (from €19.95 with Music, iCloud+, Arcade). Family Sharing for up to 6 people.
5 Availability & devices
8/10
Points
Apple TV, iPhones, iPads, Mac, smart TVs (Samsung, LG, Sony), Fire TV, Chromecast, PS/Xbox. Up to 6 simultaneous streams. Browser streaming possible.
Pros & cons at a glance
Pros
- Highest quality
- Ad-free
- 4K included
- Family Sharing
Cons
- Smallest library
- Originals only
- Expensive per title
- Apple ecosystem favoured
Conclusion: Apple TV+ review
80/100
Very good (2.0)
Apple TV (formerly Apple TV+) is the choice for quality lovers: few but excellent titles in the best technical quality for €9.99 a month. Particularly attractive in the Apple One bundle or with the 3-month free offer when buying a device.
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